SMART ACCOUNT SALES COURSE

COURSE OVERVIEW

The practical account management training pillar provides the learner with skills in the B2B market. It aims to enhance and amplify current skillsets and challenge traditional sales thinking related to account sales, while focusing on helping their customers improve own performance.

COURSE MODULES

  • Account sales and the sales pipeline in the projects industry
  • Upsell and cross-sell: Master this key skillset
  • Discount negotiation tactics
  • Objection handling relating to account sales
  • Teamwork and effective sales communication
  • Working the DMU (Decision Making Unit)
  • Implement co-creation initiatives with accounts
  • Project management skills for an account manager
  • Building a key account plan: Track and measure account targets to drive sales growth

COURSE DETAILS

Course duration is flexible from weekly 1-hour sessions to full day sessions – the choice is yours!

Instructor-led presentation of course material in Gauteng or MS Teams to 5 – 10 attendees per session.

Learner workbook provided with practical activities, further reading links, and YouTube links.

Certificate of completion will be issued to each participant after successful attendance of each course.

One month of free telephonic and or email support is provided to all successfull attendees of a course.

DID YOU KNOW?

Only 28% of sales leaders agree that their account managers regularly meet cross-selling and account growth targets – Gartner

TESTIMONIAL